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AFP Golden Gate Monthly Webinar: How to Talk to your Board

July 26, 2012

How to Talk to your Board – Providing Long-term Development Vision

10:00 to 11:30 a.m.

Location: East Bay Community Foundation in downtown Oakland.

Our Boards tend to place a great deal of emphasis on results. Your Board wants to hear about ROI and low fundraising costs. How do you create an understanding of the long-term nature of major gift development?What do you do if you don't really even have access to the Board to try to deepen their understanding? Perhaps you have leadership gaps and issues to deal with from a campaign, or you are not sure what your own position or credibility is with the Board. We will explore three actual case studies where the development professional successfully handled talking to their boards and outline several strategies you can ADAPT to your SPECIFIC SITUATION to help you talk to YOUR Board!

In this session:

  • Learn how to assess your role (power/level of influence) with your Board. Determine if they need to change it and, if so, how.
  • Learn what tools are available to you to add credibility to your case.
  • Learn how to handle common Campaign issues - pre, during and post.
  • Learn how to manage your role when there is an absence of leadership or ineffective leadership.

Target Audience:
Development staff at all levels will benefit from this conversation. Board members and Executive directors, too.

About the Presenter:
Marcy Heim, CFRE, is a sought-after coach and trainer for fundraising leadership, staff and key volunteers who are transforming the world by encouraging philanthropy for their missions. She is a trusted authority in the development profession and helps organizations and educational institutions uplevel their major gift programs through artful, long-term relationship building dramatically increasing fundraising success AND promoting staff job satisfaction. Her teaching reflects over twenty years of firsthand, in-the-trenches, major gift fundraising and management experience where she and her team raised millions of dollars by creating the genuine relationships she promotes in her presentations.



All webinars are produced by AFP International and are broadcast nationally. Admission is free of charge, thanks to Mechanics Bank, the Association of Fundraising Professionals-Golden Gate Chapter, the Development Executives Roundtable, and the East Bay Community Foundation. All sessions qualify for CFRE continuing education credits.

Please feel free to pass this invitation along to your colleagues and others who might be interested. If you would like to attend, please RSVP to Seminar materials and directions to the Foundation will follow to those who register for the event.

Click here for a list of 2012 AFP GGC monthly webinars.